Why Your Business Needs Website Conversion Auditing
When it comes to online engagement, you want your target audience to respond according to your expectations. What goals have you set for your web page? Is it to convince web visitors to download a whitepaper or submit their email address in exchange for a working template? Whatever it is, good conversion rates can only be achieved when you conduct regular audits on your web pages.
Website conversion auditing is a major benefit for online businesses because it exposes vulnerabilities or errors that hinder the conversion process. It can also reveal which channels generate the most conversion and how to maximise them. If you are unfamiliar with conversion auditing, this post aims to provide simplified questions to frequently asked questions on the topic.